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Data
Todo lo que hemos publicado sobre data en el blog de Alterno Agency.
Articles
Publicaciones sobre data.
Services · September 2026
How Ready Is Your Digital Marketing? Meet Alterno Digital Marketing Audit
A quick, free assessment to understand the strength of your digital marketing strategy, recognize strengths, and identify priority opportunities.
Read the article +Education · Abril 2026
How to write a good AI prompt: the science, engineering, and human judgment behind a good instruction
A good prompt is less like a password and much more like a good brief: it defines the problem, provides context, establishes priorities, and explains what result we need. The science behind a good instruction begins with technology, but ends with human judgment.
Read the article +Education · Enero 2026
First-party data: why your own customers' data is increasingly important
What first-party data is and why connecting CRM, websites, forms, purchases, and first-party data helps improve measurement, audiences, and marketing decisions.
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