+ Social with purpose.
We are a social media management agency in Puerto Rico. We plan the strategy, create content and manage the conversation to drive reach, engagement and business opportunities.
01
Alterno is a social media management agency in Puerto Rico with experience dating back to 2009. We develop the strategy, content pillars and calendar; produce photos, videos, reels, designs and copy; publish content, manage the community and use reporting to improve.
A relevant, consistent presence requires understanding what the brand needs to communicate, what interests its audience and what role each platform plays. We turn those goals into an editorial and visual strategy, a clear calendar and content designed to connect with the right people.
Capabilities
Since 2009
Since the beginning, social media management in Puerto Rico has been one of Alterno Agency’s core services.
We’ve supported local brands and organizations as platforms, algorithms, formats and audiences have evolved. That experience guides our content strategies, community management and the digital experiences we develop for each channel.
It's not about posting just to post. It's about building a consistent presence, learning from audience response and using each platform strategically to connect brands with people and support their business goals.
The names and logos shown belong to their respective owners. Their inclusion identifies tools we work with or can integrate, and does not imply affiliation, sponsorship or official endorsement by any of these platforms.
Creators, influencers + UGC
Alterno's creator, influencer and UGC campaigns are run through Trendins, the Alterno Agency initiative dedicated to connecting brands with Puerto Rico’s creator community.
Trendins works alongside our content and digital media, so every collaboration aligns with the brand’s strategy and, when usage rights allow, can be amplified through paid campaigns.
02
Instagram, Facebook, TikTok and LinkedIn do not work the same way. We adapt concepts, formats, tone, frequency and community management to each brand's platform, audience and communication goal.
03
We review reach, engagement, growth, traffic and other signals tied to the brand's goals. Reports help identify what connects with the audience and refine the strategy, calendar and next round of content without promising results no platform can guarantee.
Frequently asked questions
A social media management agency plans strategy, creates and publishes content, manages comments and conversations, coordinates the calendar and analyzes metrics. At Alterno, we tailor that work to each brand’s goals, identity and audience in Puerto Rico.
Depending on the scope, it can include strategy, content pillars, a calendar, copywriting, design, photography, reels and short-form video, publishing, community management, coverage, influencer and UGC collaborations, social listening and reporting.
Yes. We manage content for Instagram, Facebook, TikTok and LinkedIn. We select platforms and tailor formats, tone and frequency to each brand’s audience and goals.
The cost depends on the number of platforms, posting frequency, photo or video production, community management and other deliverables. We assess the brand’s needs and prepare a proposal with a clear scope.
It depends on the starting point, goals, investment, frequency and audience response. We evaluate indicators such as consistency, reach, engagement, growth, traffic and business-related actions to learn and continually optimize.
Yes. Our team can produce photography, video and reels, or work with the brand’s existing material. Production and the number of assets are defined by each project’s scope.
Projects
Tic Tac
Content that connects
Goya Respalda lo Bueno
A community built around the good
Related services
Let's talk
We are always ready to hear about your next challenge. You can also call us at (787) 710-2569.
START HERE +← Back to services