+ Blog tag
Automation
Todo lo que hemos publicado sobre automation en el blog de Alterno Agency.
Articles
Publicaciones sobre automation.
News · Octubre 2026
Alterno Group: from digital advertising agency to parent company for technology, platforms, and new businesses
Alterno Group formalizes a new chapter in our business: a parent company created in Puerto Rico to bring together advertising and digital marketing, software, SaaS, Artificial Intelligence, and new technology platforms.
Read the article +News · Octubre 2026
New year. New agency.+ A new website, a new campaign, and a new chapter for Alterno
After 17 years, Alterno unveils a new website, a new campaign, and a platform that brings together AI, free tools, data, web development, and a fresh vision for advertising and digital marketing.
Read the article +Services · September 2026
How Ready Is Your Digital Marketing? Meet Alterno Digital Marketing Audit
A quick, free assessment to understand the strength of your digital marketing strategy, recognize strengths, and identify priority opportunities.
Read the article +Education · September 2026
Elementor MCP: What It Means to Connect Artificial Intelligence Directly to WordPress
Elementor MCP connects tools like Claude, Codex, and Cursor with WordPress to create native, editable structures. What it is, how it works, its limitations, and why human judgment remains essential.
Read the article +News · September 2026
15+ Years of Alterno: A Story of Ideas, Change, and Transformation
Alterno Agency celebrates 15+ years of history and transformation: a look back at its ideas, clients, changes, technology, and artificial intelligence since 2009, and a look ahead to its future.
Read the article +Education · Abril 2026
How to write a good AI prompt: the science, engineering, and human judgment behind a good instruction
A good prompt is less like a password and much more like a good brief: it defines the problem, provides context, establishes priorities, and explains what result we need. The science behind a good instruction begins with technology, but ends with human judgment.
Read the article +Services · Marzo 2026
Beyond the website: we develop custom platforms and digital solutions
We develop custom platforms, APIs, databases, dashboards, and integrations that connect websites, CRM, POS, and other systems to solve real business needs.
Read the article +Education · Enero 2026
First-party data: why your own customers' data is increasingly important
What first-party data is and why connecting CRM, websites, forms, purchases, and first-party data helps improve measurement, audiences, and marketing decisions.
Read the article +
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